Love yourself – this phrase is comprehensive, necessary, and even quite simple to say, however, in reality, taking care of yourself and accepting yourself exactly as you are – is usually difficult, sometimes very difficult.
KÁSHKASH is a Tbilisi-based team of master formulators who create beauty by combining the wonders of Georgian flora with modern cosmetic production methods.
And here lies the key to loving and caring for yourself – beauty has no name, age, nationality, or gender. Beauty is when inner rays shine and celebrate life.
With this philosophy, KÁSHKASH has been creating skin-friendly formulas with the highest quality vegetable oils, essential oils, and active ingredients for 5 years, turning the daily self-care routine into a revitalizing ritual for body and mind.
This ritual has quite a few steps, but in this blog post, I will introduce you to a few of them – I will tell you how to get started and then learn to love yourself.
Step #1 – Be proud of your achievements
Morning brings different feelings to all of us, for some it starts very early, while others prefer to greet the sun’s rays when the city is already engulfed in the noise of life. However, what we all need every morning is a charge of motivating energy. There are many sources of motivation, but no one can give you the motivation you need better than yourself. Why? – Because no one knows better than you how many difficulties you have gone through, how many times you thought you couldn’t handle it anymore, but you held on and proudly overcame obstacles.
It certainly wasn’t easy, and life may not have given you a smile on this path, but the important thing is that you’re here now, looking at yourself in the mirror and seeing that you did it – the day before yesterday, yesterday, and today.
Whatever your plan for the day, you know that no one can lead it better than you.
However, life’s challenges constantly leave their mark on our facial skin, so when remembering your achievements, you can use a lip and eye cleansing oil . The special formula gently cleanses the facial skin, moisturizes and nourishes it with the best ingredients. Contains precious oils and plant extracts to both soothe the skin and deeply cleanse the pores.

This will be the first step in the dialogue you have started with yourself, you must continue the rest and tell yourself that you deserve happiness!
Step #2 – Anathe
After having a morning mirror conversation with your healthy head and starting the day with a positive attitude, it’s important to maintain a motivating momentum.
Your daily routine may be very busy, and this gives you even more reason to suppress the beauty within you for a while. Or you may be choosing a relatively calm and unhurried pace at this stage of life, but environmental factors and events around you are making you sad – you should not let this happen, or if you do, fix it soon.
As soon as you realize that your smile, radiance, and sunshine are disappearing somewhere, another sun – a multifunctional luminizer Use it. Its With a hydrating formula, the luminous, creamy texture provides a long-lasting, radiant effect and will really help you accentuate different parts of your face and body every day. Apply to cheeks, inner corners of eyes, nose, brow bone, above lip, chin, or anywhere else you want to brighten up, and just like that, shine proudly!

Step #3 – Smile at yourself
Sunset is perhaps one of the most beautiful and awe-inspiring moments that nature has gifted us, but sometimes, as our daily dose of light diminishes, our confidence is clouded.
Work, responsibilities, or fatigue – nothing can make you give up the beauty of your smile, but at such times, you should apply lipstick in the color of the scarlet sun and prove to yourself that your uniqueness will not disappear at any time of the day.
A long-lasting, creamy natural lipstick that moisturizes lips and leaves them feeling velvety soft. It’s up to you to carry you through the day – smile to yourself!

Step #4 – Find peace
Now, relax, take some time for yourself, and reflect on your day. It may have been a great day, or it may not have been a very peaceful and pleasant one, but along with relaxing your mind before bed, your body and skin also need therapy.
The role of a hot shower and a guide to dialogue with yourself at the end of the day will be combined with the Georgian wine therapy line of Kashkashi . In the mulled wine wine therapy body scrub, Enriched with the powerful antioxidants of grape seed oil, this gentle exfoliator cleanses pores, softens and nourishes the skin. It has a unique aroma that has a relaxing effect on the mind and leaves a gentle trail on the skin. The astringent properties of cinnamon, cloves and star anise enhance the anti-acne action of the scrub.

As for Mulled Wine Vinotherapeutic Massage Oil , the high tannin content in this product ensures an even skin texture and color; at the same time, it also slows down the aging process.

Another outstanding product from the Georgian Vinotherapy line is the Mulled Wine Multifunctional Exfoliating Facial Scrub, which can be used to remove makeup and also functions as a nourishing mask.

A little while later, this day passed, which could have been a normal routine chapter in life, but finding harmony with myself definitely made it better.
As at the beginning of this blog, self-love remains a challenge that is not easy at the end of the blog, but what is not easy is learned through daily practice and effort; then we can enjoy the results.
So is the way to learn to love yourself.
The most important thing to remember is that taking care of yourself is essential.
So, shine endlessly!




